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Original Articles

Nudging: A Lesson in the Theatrics of Choice

Pages 311-316 | Published online: 07 Nov 2017
 

ABSTRACT

The aim of this piece is to clarify three key matters: (a) the extent to which, as citizens, our volition is impacted as a result of the implementation of nudges in the health domain; (b) the efficacy of educational campaigns as a means of behavioral change relative to other nudges as well as typical regulatory instruments; and (c) the empirical, theoretical, and practical details that ethical debates concerning nudges might want to consider.

Acknowledgments

The completion of this research was funded by Queen Mary University of London Life Sciences Initiative Studentship. In addition, we thank William Nelson for his helpful discussions and advice on an earlier draft of this manuscript, and in particular for his inspired suggestion for the title.

Additional information

Funding

This work was supported by London Life Sciences Initiative Studentship: [Grant number LSIPGRS].

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