Evaluation of Creativity in Contemporary Dance in Terms of Audience Perception

ABSTRACT

Today creativity is increasingly recognized as an essential component of success. The purpose of the study is to test a method of consensus assessment of contemporary dance, which allows a viewer to subconsciously assess the manifestation of creativity in contemporary dance. The sample of participants was formed on the basis of users of Chinese social networks (WeChat, Weibo, Qzone, Youku) and consisted of 46 dancers, 12 choreographers and 123 spectators. The methodology of the experiment is based on the LAVAAN package. The results showed that the presence of creative experience of a rater has a positive effect on the rating score of the creativity component. At the same time, self-proclaimed experts in creativity gave lower points to the creativity in dance videos. It can be argued that the understanding of contemporary dance is much greater for those who have had experience of choreographing dances; simply teaching dance does not necessarily develop the ability to comprehend its meaning. The use of the Likert scale has demonstrated its effectiveness in the analysis of contemporary dance. The results of the study can be useful in the field of choreography, pedagogy, sociology and psychology in the aspect of creativity and culture.

Acknowledgments

One of the research achievements of the key scientific research project “research on the creative transformation and innovative development of Chinese classical dance based on Chinese traditional culture” (xiangjiaotong [2019] no. 90) of the education department of Hunan province.

Data availability statement

The data that support the findings of this study are available from the corresponding author upon reasonable request.

Disclosure statement

No potential conflict of interest was reported by the author(s).

Additional information

Funding

This research did not receive any specific grant from funding agencies in the public, commercial, or not-for-profit sectors.