Abstract
The association between social class and cardiovascular health is complex, involving a constant interplay of factors as individuals integrate external information from the media, health care providers, and people they know with personal experience to produce health behaviors. This ethnographic study took place from February 2008 to February 2009 to assess how cardiovascular health information circulating in Kansas City influenced a sample of 55 women in the area. Participants were primarily Caucasian (n = 41) but diverse in terms of age, income, and education. Themes identified in transcripts showed women shared the same idea of an ideal body, young and thin, and associated this perception with ideas about good health, intelligence, and morality. Transcript themes corresponded to those found at health events and in the media that emphasized individual control over determinants of disease. Women's physical appearance and health behaviors corresponded to class indicators. Four categories were identified to represent women's shared beliefs and practices in relation to class, cardiovascular disease, and obesity. Findings were placed within an existing body of social theory to better understand how cardiovascular health information and women's associated beliefs relate to health inequality.
ACKNOWLEDGMENTS
This work is based on the dissertation From Cultivation to Neglect, Women's Bodies in the Social Reproduction of Health, accepted by the University of Kansas in partial fulfillment of the requirements for the doctor of philosophy degree for Shawna Chapman. The authors have received research support from the U.S. National Institute on Drug Abuse of the National Institutes of Health (R33DA027503, R01DA019623, and R01DA019901; PI: Li-Tzy Wu). The sponsoring agency had no further role in the writing of this article or the decision to submit the article for publication. The opinions expressed in this article are solely those of the authors.