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Original Articles

Construction and validation of a quantitative measure of impression development

Pages 27-33 | Published online: 01 Apr 2009
 

Abstract

While impression formation is a vital construct in much social cognition and communication research, extant instruments for the measurement of impression development over repeated interactions are generally unavailable. This research reports the construction of an instrument used to measure impression development. Three experiments are reported which evidence the predictive validity of the instrument and its utility in further research.

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