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Abstract
A novel health education delivery system was pilot-tested at The Center for Corporate Health (The Center) for end-user and program coordinator satisfaction on multiple impact variables. Availability of a telephone health line service was promoted to an employee base of approximately one million individuals through The Center's health newsletter, Taking Care. Combined use of Taking Care and the telephone information service resulted in a high level of acceptability and was perceived as a valuable health benefit by both corporate employees and program coordinators. These results suggest that advantages of providing personalized health information at no cost to employees include a greater likelihood of making positive lifestyle changes and a favorable attitude toward the organization for providing this type of service. The Center has planned to implement this service on an ongoing basis. Finally, increasing demand for alternative health education delivery plus potential cost-effectiveness of a telephone-based system suggest a future area for health educator preparation.