Internet vs. Access Point Intercept Survey to Obtain Stakeholder Information

Abstract

To evaluate alternate methods of collecting stakeholder information an identical survey concerning one of the New Jersey Division of Fish and Wildlife's hunting programs was posted on the Division's web page and distributed as a postpaid mail questionnaire at hunter access points. Internet/web page survey respondents, when compared to the postpaid access point intercept respondents, provided significantly different responses to 66% (χ²α .10) of the questions. The percentages of significantly different responses for attribute, attitude, belief, and behavioral questions, when comparing the two different survey methodologies, were 75%, 54%, 80%, and 67%, respectively (χ²α10). However, measures of effect size for most of the significantly different questions were relatively small and may indicate little practical significance of these differences. The Internet/web page–based survey had various advantages over the postpaid access point intercept survey, which may mitigate certain drawbacks with this survey methodology.

Keywords:

• access point intercept survey
• human dimensions survey
• Internet
• web page–based survey

Acknowledgments

The author thanks J. Garris, P. Tarlow, and R. Hyjack for their assistance with programming and data summary.