Primary Pupils' Consumer Habits and Behaviors in the Purchase and Management of Products and Services: The Case of Greece

Abstract

Sustainable consumption is one of the most recent challenges in the field of education. This is the reason why a great number of international institutions have formulated strategies to foster more sustainable consumption. In Greece, certain educational programs have gradually begum to implement a policy aiming to sustainable consumption in the field of the new curriculum of studies for primary school. The intent of this study is to highlight the need to consider the pupils' consumer habits and behaviors in the purchase and management of products and services in reference with modern consumption patterns. Specifically, the aim of this article is to identify the pupils' sustainable and unsustainable practices, considering their personal dimensions of everyday living, and giving a particular meaning to consumer education in Greece.

KEYWORDS:

• Viable and sustainable consumption
• consumer habits and behaviors
• modern consumption patterns

Notes

1. General Department of Health and Protection of Consumers of the European Committee: http://europa.eu/legislation_summaries/consumers/index_el.htm