Willingness to pay for a cyber ecological park

Abstract

We attempt to value a cyber ecological park on the Internet by applying willingness to pay (WTP) survey techniques. The respondents’ judgements required in the survey were within their abilities and the household's mean WTP for visiting the Woopo wetland cyber ecological park was estimated as 1203 Korean won (GBP 0.653) per connection.

Acknowledgements

This work was supported by the Brain Korea 21 Project. Responsibility for errors and omissions rests with the authors.

Notes

¹ At the time of the survey, GBP 1.0 was approximately equal to 1841 Korean won.