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Original Articles

Comparing social factors affecting recommender decisions in online and educational social network

, &
Pages 6-26 | Received 28 Jul 2014, Accepted 07 Mar 2015, Published online: 07 Apr 2015
 

Abstract

In the educational context, there is an increasing interest in learning networks. Recommender systems (RSs) can play an important role in achieving educational objectives. Although we can find many papers focused on recommendation techniques and algorithms, in general, less attention has been dedicated to social factors that influence the recommendation process. This process could be improved if we had a deeper understanding of the social factors that influence the quality or validity of a suggestion made by the RS. This work elucidates and analyses the social factors that influence the design and decision-making process of RSs. We conducted a survey in which 126 undergraduate students were asked to extract which are the main factors for improving suggestions when they are interacting with an Online Social Network (OSN) or in an Educational Social Network (ESN). The results show that different factors have to be considered depending on the type of network.

Disclosure statement

No potential conflict of interest was reported by the authors.

Additional information

Funding

The research leading to these results has received funding from the European Community's Seventh Framework Programme (FP7/2007-2013) [grant number 317964 JUXTALEARN].

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