https://orcid.org/0000-0002-8854-6897
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ABSTRACT
To better understand and predict tourism demand, we introduce the concept of vacation dedication to the tourism literature. Vacation dedication is a form of enthusiasm for and devotion to going on vacation. It is an enduring urge to go on a vacation that is so strong that it persists in spite of external constraints. We empirically test its links to the well-established constructs of travel involvement, commitment, and tourist identity. Affective commitment emerges as most strongly associated with vacation dedication, pointing to an important emotional component.
Disclosure statement
No potential conflict of interest was reported by the authors.
Additional information
Funding
This work was supported by the Australian Research Council [grant number DP110101347, DP120103352].