ABSTRACT
Deepening the understanding of residents’ attitudes and related influencing factors is integral to tourism destinations’ long-term sustainable development. Given the transitional nature of residents’ attitudes, longitudinal research on the topic – despite having been recommended – remains lacking. This study applied a longitudinal design over a 4-year period to assess the effects of residents’ satisfaction with tourism development and quality of life (QOL) on their attitudes toward tourism development. The study used a sample of tourism communities within China’s Yuntai Mountain area, a mature and stable destination with a relatively independent and closed economic system. Results reflected a significant and positive impact of residents’ satisfaction with tourism development on their attitudes toward such development; however, the mediating effect of QOL between residents’ satisfaction and their attitudes was weak and not significant throughout the study period. These findings enrich the literature by re-examining residents’ attitudes and associated influencing factors over time. Targeted strategies are recommended to help local governors and policymakers engender greater resident support for tourism.
Acknowledgments
The authors appreciate the helpful comments and suggestions by Dr. Xiang (Robert) Li and Dr. Yang Yang of The U.S.-Asia Center for Tourism & Hospitality Research, Temple University, Dr. Danni Zheng of Fudan University, Dr. Huimin Song of Huaqiao University, and particular thank Monitoring Centre for UNWTO Sustainable Tourism Observatories for help in filed investigation and data collection.
Disclosure statement
No potential conflict of interest was reported by the author(s).