Correction

This article refers to:

Who wears Hanfu clothing when they travel? Experience-based cultural tourism market segmentation – the case of Xi'an, China

Article title: Who wears Hanfu clothing when they travel? Experience-based cultural tourism market segmentation – the case of Xi'an, China

Authors: Lina Zhong, Liyu Yang, Alastair M. Morrison, Mengyao Zhu, Hai Nguyen, and Weijie Lang

Journal: CURRENT ISSUES IN TOURISM

DOI: https://doi.org/10.1080/13683500.2023.2185504

When the article was first published online, Table 4 had an error. This is now corrected and republished online.

Table 4. Market segmentation of tourists wearing Hanfu clothing.

Dimensions	Cluster 1 Immersive cultural tourists	Cluster 2 Aesthetic tourists	Cluster 3 Culturally refined tourists	Cluster 4 Passing tourists	F-value	Sig.
	(n = 91)	(n = 200)	(n = 57)	(n = 179)
Entertainment	4.62	4.41	4.21	3.11	113.862	0.000
Aesthetics	4.80	4.82	4.52	3.66	95.438	0.000
Culture	4.79	4.75	4.59	3.62	99.483	0.000
Escape	4.18	3.55	3.73	2.72	40.328	0.000
Cosplay	4.27	3.87	3.98	2.86	93.110	0.000

Notes. Under blue color are the mean values of each cluster in different dimensions, which were measured using a five-point Likert scale. The Welch's test was used to determine the value of F.