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ARTICLES

A POLITICAL ECONOMIC CRITIQUE OF GOOGLE MAPS AND GOOGLE EARTH

Pages 909-928 | Received 01 Jun 2009, Accepted 30 Oct 2009, Published online: 25 Jun 2010
 

Abstract

Using a political economic approach to communication, this paper critiques the Google company by examining Google Maps and Google Earth. Academic, media and daily lives discourses tend to ask three questions about Google. First, what other services does Google provide in addition to a search engine? Second, is Google an unconventional company? Third, does Google provide free information? By examining the development of Google Maps and Google Earth from an historical perspective, and by situating technological development in a broader socioeconomic context, the paper argues that Google employs a wide array of strategies to stay competitive in the information industry.

Notes

Landsat 5. NASA. Available at: http://landsat.gsfc.nasa.gov/about/landsat5.html (21 May 2009).

Satellite Imagery. i-cubed. Available at: http://www.i3.com/products-satelliteimagery.html (19 May 2009).

Company. Keyhole. Available at: http://web.archive.org/web/20030801171859/www.keyhole.com (19 May 2009).

See Note 3.

See Note 3.

About Keyhole. Keyhole. Available at: http://web.archive.org/web/20040203085831/www.keyhole.com (19 May 2009).

Our aim. In-Q-Tel. Available at: http://www.iqt.org/mission/our-aim.html (19 May 2009).

Contracts to KEYHOLE INC (FY 2000–2008). Fedspending.org. Available at: http://www.fedspending.org/fpds/fpds.php?parent_id=176829&detail=-1 (19 May 2009).

See Note 7.

See Note 7.

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