![Sample our Humanities journals, sign in here to start your FREE access for 14 days]({"type":"image" , "src" : "/sda/5939/TOC-Subject-Sample-2021-Humanities.jpg"})
ABSTRACT
Mobile dating applications (‘apps’) have increased in popularity over recent years, with Tinder among the first to break into the mainstream heterosexual market. Since mobile dating intensifies the need to confirm that potential dates are not misrepresenting themselves and are safe to meet in person, Tinder’s success indicates that it has allayed these concerns regarding the authenticity of its users. This article combines Giddens’ conceptualization of authenticity, as the ability to reference a coherent biographical narrative, with Callon’s sociology of translation to investigate Tinder’s framing of authenticity within mobile dating. Applying a walkthrough method that interrogates Tinder’s technological architecture, promotional materials, and related media, this hybrid theoretical framework is used to identify how Tinder configures an actor-network that establishes its app as the solution to users’ concerns, enrols individuals in using its features in authenticity claims, and popularizes Tinder’s framing across public discourse. This network of human and non-human actors frames authenticity as being established through one’s Facebook profile and adherence to normative standards relating to age, gender, ethnicity, and socio-economic status. However, user discourses on other social media identify and challenge negative outcomes of this framing, with normativity fostering discrimination and Facebook verification failing to prevent abusive behaviour. This case study of Tinder paves the way for future investigation into user responses to its framing. Furthermore, it demonstrates the efficacy and broader applicability of this theoretical approach for identifying both human and technological influences on the construction of authenticity with digital media.
Disclosure Statement
No potential conflict of interest was reported by the author.
Notes on contributor
Stefanie Duguay is a PhD candidate in the Digital Media Research Centre at the Queensland University of Technology. She holds an MSc from the Oxford Internet Institute, University of Oxford, and a BASc in Sociology and Psychology from the University of Lethbridge. Her research focuses on the mutual shaping of users and digital technology in the performance of sexual identity. Her work has been published in New Media & Society, the International Journal of Communication, and Disability & Society [email: [email protected]].
ORCID
Stefanie Duguay http://orcid.org/0000-0002-9796-0619