The Science of Decision-making: Behaviours Related to Gambling

Abstract

The behaviour analysis of decision-making has studied three realms of behaviour that play a role in gambling: risk taking, behavioural persistence and self-control. Research from our laboratory and others suggests that in all three areas, the manner in which choices are presented to subjects is of central importance. The paper argues that a behavioural perspective may be useful in understanding the factors controlling gambling and compares this perspective with one based on a cognitive orientation.