Image projection as an architectural design tool

ABSTRACT

The modern viewer is familiar with the cinematic paradigm, in which he or she is fixed in a darkened auditorium. However, current audio-visual technologies introduce new viewing modes. This article explores the spatial properties of the projection system (projector, screen surface, projection beam and the viewer), during the transition from analogue to digital technology, with paradigms from the 1960s’ expanded cinema to current multimedia installations, in particular works defined as digitally expanded cinema. Our aim is to explore how the projection space can be combined with architectural space, using expanded cinema design principles.

KEYWORDS:

• Expanded cinema
• digitally expanded cinema
• architectural projections
• multimedia installations
• screens

Disclosure statement

No potential conflict of interest was reported by the author.

Notes on contributor

Olga Venetsianou is interested in the spatial qualities of the projection system, in particular, the effect of the design of the projection surface in increasing viewer participation in projection-based installations. She holds a PhD from the School of Architecture – University of Thessaly (2014) funded by a scholarship from the Alexander S. Onassis foundation. She has studied architecture in the Canterbury School of Architecture in the UK (1999) and in the National Technical University of Athens (2002). Following a few years of architectural practice, she went on to complete the MA in Digital Arts in the Athens school of Fine Arts (2006). Her work has been published in scientific journals and presented in international conferences. She offers consulting services in issues related to screen culture. She works privately as an architect, having collaborated in housing, cultural and commercial projects in Greece and abroad. She is also an adjunct lecturer in the Technological Educational Institute of Athens, Department of Interior Design, Decoration and Product Design. www.olgavenetsianou.info.

Additional information

Funding

This work was supported by Alexander S. Onassis Public Benefit Foundation [grant number G ZC 005-1].