Abstract
This paper presents a blended learning model in which the online component is not used to replace some of the traditional on‐campus activities of a course but to introduce new teaching objectives that would not have been possible to achieve, because of class time limitations and the nature of the course. The instructional model was aimed at integrating a theoretical layer of visual literacy in a traditional practical photography course, using various online individual and collaborative activities. The paper presents the model, details the instructional design of the web‐based elements and their integration with the practical on‐campus activity, and summarises an evaluation study performed with three classes. We suggest that this double blending approach combining online theory with on‐campus practice could be used to cope with similar instructional challenges in other subject matter domains.
Notes
1. HighLearn, Britannica Knowledge Systems (http://www.britannica‐ks.com).