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Vic Matta
Vic Matta is an Associate Professor in the Management Information Systems (MIS) Department at the College of Business, Ohio University, Athens, Ohio. He received his Ph.D. from the Russ College of Engineering and Technology in 2008. Vic teaches graduate and undergraduate level courses in Strategic Use of Information Systems and Business Analytics. He also conducts seminars in business consulting and project management in executive education workshops. He is an accomplished teacher and has won several awards at the college and university. He has published in several academic journals and has many editorial engagements. These include being on editorial boards for multiple journals, chairing tracks for multiple conference tracks and programs, as well as bring an industry editor for this journal (JITCAR). His research areas include consumer behavior, analytics applications and pedagogy. He presents regularly at Information Systems Conferences and is an active member of the Association of Information Systems.