![Sample our Environment & Sustainability journals, sign in here to start your access, latest two full volumes FREE to you for 14 days]({"type":"image" , "src" : "/sda/5935/TOC-Subject-Sample-2021-Environment-Sustainability.jpg"})
Abstract
This study investigated the practices, challenges, and needs of Chesapeake Bay watershed outreach professionals, as related to behavior change strategies and best outreach practices. Data were collected through a questionnaire e-mailed to applicants to the Chesapeake Bay Trust's environmental outreach grant program (n = 108, r = 56%). Almost all respondents seek to change adult audiences’ behaviors and reported using a range of behavior change strategies and best outreach practices. However, it is not clear that many use behavior change strategies intentionally or fully implement best outreach practices. Recommendations are offered for how funders can help outreach professionals better meet mutual environmental behavior change goals.
ACKNOWLEDGEMENTS
The authors wish to thank the Chesapeake Bay Trust and the University of Michigan School of Natural Resources and Environment for funding this study. We are also grateful to the Trust's staff and Dr. Raymond De Young for their guidance and support.
Authors listed alphabetically; all contributed equally.