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Articles

Institutional Racism in Cultural Production: The Case of Public Relations

Pages 242-256 | Published online: 01 Aug 2013
 

Abstract

This article explores the institutionalized nature of racism in public relations (PR) in the United Kingdom, a situation that originates in the occupation's history and continues to disadvantage PR practitioners from Black, Asian, and other minority ethnic (BAME) backgrounds. Drawing on a qualitative study of the experiences of BAME PR practitioners, I consider how institutional racism makes itself felt in their professional lives and the strategies they use to address it. My central argument is that institutional racism operates across the PR industry, potentially affecting their mediation of culture both within and beyond the context of cultural production.

Acknowledgments

The author thanks the editors for their insightful comments and the participants for the time and energy they gave to participating in the study.

Notes

1I recognize that the term BAME is contested, but it is widely used to refer to non-white minority communities in the United Kingdom, and I adopt it here to designate these different communities.

2The study was funded by the Economic and Social Research Council, grant RES-000-22-3143 and by a Promising Researcher Fellowship from Leeds Metropolitan University.

3MOBOs refers to the annual Music of Black Origin awards; see www.mobo.com

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