Consumer Preference and Quality Expectations of Senescent Plantain Products

ABSTRACT

This study was aimed at determining important sensory attributes and buying indicators of senescent plantain products (kaaklo, ofam and tatale) as a basis for developing a senescent plantain powder mix for making these products. A semi-structured questionnaire was administered to 437 randomly selected respondents in Kumasi, Ghana, to assess their preferences and sensory expectations for the three senescent plantain products. Respondents’ buying indicators and willingness to purchase powdered mix were also evaluated. Most respondents preferred Kaaklo (70.7%). They expected senescent plantain products to be sweet, soft with a smooth mouthfeel and mild stickiness. Majority (73%) were willing to buy powdered mix, and their buying decision will be influenced by taste (4.72), appearance (4.62) and ease of preparation (4.53) of the end product. Encouraging total utilization of plantain through consumer-led product development from senescent plantain is a good step toward enhancing food sustainability.

KEYWORDS:

• Senescent plantain
• consumer preference
• ofam
• kaaklo
• tatale

Acknowledgments

Our Sincere appreciation goes to Prof. Benjamin Kofi Simpson of McGill University, Department of Food Science and Agricultural Chemistry, for his direction and contributions.

Additional information

Funding

This research work received no funding.