ABSTRACT
By using an online survey, the study investigated how communication practitioners (N = 132) in the Greater China area can acquire effective leadership capabilities through appropriate leadership developmental approaches when managing critical professional issues and challenges. Results indicate that three critical professional issues (i.e., developing and retaining talented professionals, managing the rise of social media, and dealing with high volume of information flow) as the most urgent ones to deal with for communication practitioners in the Greater China area. Results of this study also provide leadership development solutions to improve effective issues management in a region of rapid growth.
Notes
1 Due to the limited space in the article, the researchers are unable to list the full measures for strategies and actions toward each critical issue. But the detailed information can be provided based upon request from individuals.