Investigating the role of individual characteristics, interpersonal sexual communication, media exposure, and gender differences on condom use among chinese college students in hunan

ABSTRACT

Objectives: The objective of this study was to investigate factors of condom use among a sample of 490 sexually active Chinese college students. Methods: A cross-sectional survey by systematic sampling was conducted on students' interpersonal sexual communication, media exposure, and condom use. Multiple regression was employed for analysis. Results: Self-efficacy, peer and partner sexual communication, parent norms about condom usage, HIV/AIDS information from brochures, and exposure to sexual content in books were associated with variables related to condom use. Conclusions: The current study underscores the importance of self-efficacy and peer and partner sexual communication in HIV preventive intervention programs that promote condom use among young Chinese.

KEYWORDS:

• Condom use
• attitudes
• subjective norms
• self-efficacy
• sexual communication
• mass media
• college students
• China