Cognitive Processing of Sound Effects in Television Sports Broadcasting

Abstract

This study focuses on 2 sound elements of sports broadcasting. Specifically, this study sought to explore the differential and combinational effects of commentary sound and on-site spectator sound on the motor resonance and attentional process of viewers. To analyze, this study selected electroencephalogram (EEG) time-frequency analysis using wavelet transforms as a method to observe the viewers’ direct brain responses. The overall findings suggest that delivering on-site spectator’s sound needs to be regarded as important as it can have a significant effect on viewers’ sports-viewing experience.

Correction Statement

This article has been republished with minor changes. These changes do not impact the academic content of the article.Color versions of one or more of the figures in the article can be found online at www.tandfonline.com/hjrs.

Additional information

Funding

This work was supported by Promising-Pioneering Researcher Program through Seoul National University (SNU) in 2015.