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Original Articles

Promotion of Family Recreation for a Nature-Based Destination

于自然旅游目的地推广家庭休闲活动

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Pages 50-60 | Published online: 19 Mar 2010
 

Abstract

The promotion of intergenerational family recreation in a nature-based tourism destination could be an effective vehicle in the provision of a healthy youth development. Nature-based recreation participation in particular often offers opportunities for a family to grow together and maintain its cohesiveness. The purpose of this study is to explore the factors associated with the motivation to visit a nature-based destination for family recreation. A total of 1282 surveys were administrated and data were analyzed. The results of the study indicated that there is a relationship between the characteristics of visitation and the motivation for family recreation in a natural tourism destination. Travel distance, education background, marital status, visiting status, and group type are significant predictors of the motivation for family recreation. Further, the study revealed that travelers with children reported less satisfaction of their visitation than those without children. Research limitations and implications are discussed at the end.

鼓励家庭两代成员在自然旅游目的地进行休闲活动,是令青少年得以健康成长的有效方法。自然旅游休闲活动给予家庭成员一同成长的机会及维系他们之间的凝聚力。本文旨在探讨在自然旅游目的地进行家庭休闲活动的动机之相关因素。研究人员共发出1282份问卷并将获得的数据进行分析。本文的研究结果显示,游览特征和在自然旅游目的地进行家庭休闲活动的动机相关联。本文在结尾部分讨论了此项研究的局限性及研究结果的含义。

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