Promotional Cultures: the Rise and Spread of Advertising, Public Relations, Marketing and Branding, by Aeron Davis, Polity Press, 2013

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Nathan Farrell

Nathan Farrell is a lecturer in Communication and Media at Bournemouth University, UK. While his research interests lie primarily in the crossover between politics and popular culture, he also has interests in political communication and international development. He is the author of works on anti-poverty activism, the uses of celebrity in political campaigning, and the neoliberalisation of the non-profit sector following the 2008 financial crash. His current projects focus on the marketisation of the non-profit sector in relation to the North-South divide.