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Abstract
Tourism is big business globally, as witnessed by the World Tourism Organization's estimation that there were more than a billion tourists in 2012. Surprisingly, the fields of intergroup and intercultural communication have, as yet, only spawned a few studies on understanding host–tourist language practices. Drawing on communication accommodation theory (with reflections on touristic experiences in St. Petersburg), a model is proposed not only for understanding past research on tourist–host communication, but also as a blueprint for guiding future research of this genre in Russia.
Notes
1 While some of the communicative episodes described or alluded to could be construed as problematic and, therefore, mesh nicely with the model portrayed, it is important to mention that this trip was an exhilarating and enlightening life time experience. In this respect, we are indebted to the generosity and time and effort expended by Igor Klyukanov, Elena Ivanova, and Sergey Akopov, and to this Journal's Editor and two anonymous reviewers for helpful comments on a previous draft of this manuscript.