Disclosure statement
No potential conflict of interest was reported by the authors.
ORCID
Aine Ito http://orcid.org/0000-0003-4408-8801
Notes
1. Even if we had failed to replicate a previously published noun effect, the null-hypothesis significance testing (NHST) and frequentist statistics dictate that failure to observe “real” effects (Type II error) and observation of “false” effects (Type I error; Gelman, Citation2015) are part and parcel of the scientific endeavour. Had we failed to observe a noun effect (which we did not), such a case would not diagnostically indicate there were technical problems with our experiment or data, but rather that, in NHST terms, we restricted our acceptable error to a probability less than 0.05. This uncertainty in observation or sampling error is at the heart of scientific inference and we adamantly maintain that Type I and II error and sampling error be considered in the conclusions we all draw from the effects we observe.