Attention and the phenomenological politics of landscape

Abstract

This article argues that the inherent directedness of attention is a central and pervasive condition of politics across a wide range of social fields. The subfield of landscape geography serves as an occasion to illustrate what can be gained by attending to attention. The argument begins by reflexively placing the problematic of attention within a brief genealogy of constructions of modern perception. Within this frame, the article takes a closer look at the ambivalent and hesitant response to the problem of attention in phenomenology. This field is best positioned to give a foundational account of the political character of attention and to explain the sense in which its relevance transcends the era in which it was first clearly formulated. However, a strong upsurge of phenomenological interest in attention has only appeared in recent years. A review of this work, particularly in the writings of Bernhard Waldenfels, shows how attending to attention can deepen critical analyses of capitalism and spectacle offered by Benjamin, Debord, Rancière and Beller. The final section of the article illustrates key points by staging an imaginary trip through the corporate agricultural landscapes of California.

Key words:

• attention
• capitalism
• landscape
• phenomenology
• spectacle