From editors abroad into businesswomen back in Brazil

Abstract

After living for 12 years in the United States, and a career shift from bench scientist in molecular biology to science writer and editor, the author goes back home to Rio de Janeiro, Brazil, to found Publicase, a science communication company specialised in health sciences, biology, and biomedicine. This article discusses what the author learned on the way about the challenges, opportunities, and rewards of creating and growing Publicase.

Keywords:

• Scientific writing
• Science communication
• Brazil

Additional information

Notes on contributors

Marcia Triunfol Elblink

Marcia Triunfol Elblink is the founder and current CEO of Publicase, a company specialising in scientific communication in Brazil (http://www.publicase.com.br). She has an MSc in Genetics, a PhD in Molecular Biology, and extensive experience as a science writer, editor, and translator. She lives in Rio de Janeiro with her family and two German shorthaired pointers, Moby and Bebel.