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Original Articles

Integrating International Business and Liberal Arts Education

The Southern Cone Studies Program

, &
Pages 37-55 | Received 01 Aug 2006, Accepted 01 Jan 2007, Published online: 21 Sep 2008
 

Abstract

In recent years, the Association of American Colleges and Universities has urged educational institutions to focus on preparing students for life as well as for rewarding careers. The typical compartmentalization of courses and separation between general education and professional curricula aggravates this challenge. Furthermore, the prominence of emerging economies in the global marketplace requires that educators develop curricula that go beyond global awareness and help students gain knowledge and skills to function effectively in an increasingly globalized world. This paper presents the undergraduate Southern Cone Studies program as a viable option for integrating business and liberal arts education within an international context. In addition to a description of the program, the benefits for students, faculty, and the institution are discussed. Suggestions for implementing, modifying, and adapting the program at other institutions are also provided.

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