Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing (a review)

Abstract

This well-organized, lively volume makes the existing body of behavioral finance research accessible to nonacademic practitioners.

Notes

¹2nd ed. (University of Chicago Press, 1970).

²See, for example, J. Edward Russo and Paul Schoemaker, Decision Traps: The Ten Barriers to Brilliant Decision-Making and How to Overcome Them (New York: Doubleday, 1989); Max Bazerman, Judgment in Managerial Decision Making, 4th ed. (New York: John Wiley & Sons, 1998); and John S. Hammond, Ralph L. Keeney, and Howard Raiffa, Smart Choices: A Practical Guide to Making Better Decisions (Cambridge, MA: Harvard Business School Press, 1998).

³The November/December 1999 issue of the Financial Analysts Journal was completely devoted to this very subject and provides insight into the most recent research.