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Applied Economics Volume 49, 2017 - Issue 58
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Original Articles

The value relevance of brand valuation

Emanuel BagnaDepartment of Economics and Management, University of Pavia, Pavia, Italy
,
Grazia DicuonzoDepartment of Economics, Management and Business Law, University of Bari Aldo Moro, Bari, ItalyCorrespondence[email protected]
ORCID Iconhttp://orcid.org/0000-0002-8022-026X
ORCID Icon,
Andrea PerroneDepartment of Economics, Management and Business Law, University of Bari Aldo Moro, Bari, ItalyORCID Iconhttp://orcid.org/0000-0002-9886-3984
ORCID Icon &
Vittorio Dell’AttiDepartment of Economics, Management and Business Law, University of Bari Aldo Moro, Bari, ItalyORCID Iconhttp://orcid.org/0000-0002-8145-6573
ORCID Icon
Pages 5865-5876 | Published online: 11 Jul 2017

References

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