References
- Osgood , C. and Tannenbaum , P. 1955 . The principle of congruity in the prediction of attitude change . Psychol. Rev. , 62 : 42 – 55 .
- Osgood , C. , Suci , G. and Tannenbaum , P. 1957 . The Measurement of Meaning , Urbana : Univ. Illinois Press .
- Stachowiak , J. and Moss , C. 1965 . Hypnotic alterations of social attitudes . J. Personal. & Soc. Psychol. , 2 : 77 – 83 .