52
Views
12
CrossRef citations to date
0
Altmetric
Original Articles

Studies in Persuasion: III. Reactions of Japanese Students to One-Sided and Two-Sided Communications

Pages 87-93 | Received 09 Aug 1965, Published online: 01 Jul 2010

References

  • Hovland , C. I. , Harvey , O. J. and Sherif , M. 1957 . Assimilation and contrast effects in reactions to communication and attitude . J. Abn. & Soc. Psychol , 55 : 244 – 252 .
  • Hovland , C. I. , Janis , I. L. and Kelley , H. H. 1953 . Communication and Persuasion , New Haven : Yale Univ. Press .
  • Insko , C. A. 1962 . One-sided versus two-sided communications and counter communications . J. Abn. & Soc. Psychol , 65 : 203 – 206 .
  • Lumsdaine , A. A. and Janis , I. L. 1953 . Resistance to “counterpropaganda” produced by one-sided and two-sided “propaganda” presentations . Public Opin. Quart , 17 : 311 – 318 .
  • McGinnies , E. 1965 . A cross-cultural comparison of printed communication versus spoken communication in persuasion . J. of Psychol , 60 : 1 – 8 .

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.