310
Views
6
CrossRef citations to date
0
Altmetric
ESSAYS

Religious Congregations and Health Information Diffusion: Implications for Viral Marketing and Peer Referral Programs

Pages 444-447 | Received 11 Nov 2010, Accepted 17 Jun 2011, Published online: 28 Oct 2011

References

  • Kadushin , C. 2006 . Personal influence: A radical theory of action . The Annals of the American Academy of Political and Social Science , 608 : 270 – 281 .
  • Katz , E. 1957 . The two-step flow of communication: An up-to-date report on an hypothesis . Public Opinion Quarterly , 21 ( 1 ) : 61 – 78 .
  • Krause , N. 2004 . Common facets of religion, unique facets of religion, and life satisfaction among older African Americans . Journal of Gerontology: Social Sciences , 59 : s109 – s117 .
  • Krause , N. and Wulff , K.M. 2005 . Church-based social ties, a sense of belonging in a congregation, and physical health status . International Journal for the Psychology of Religion , 15 ( 1 ) : 73 – 93 .
  • Okun , M.A. and Michel , J. 2006 . Sense of community and being a volunteer among the young-old . Journal of Applied Gerontology , 25 ( 2 ) : 173 – 188 .
  • Putnam , R.D. and Campbell , D.E. 2010 . American grace: How religion divides and unites us , New York, NY : Simon & Schuster .
  • Resnicow , K. , Jackson , A. , Wang , T. , De , A.K. , McCarthy , F. , Dudley , W.N. and Baranowski , T. 2001 . A motivational interviewing intervention to increase fruit and vegetable intake through black churches: Results of the Eat for Life trial . American Journal of Public Health , 91 : 1686 – 1693 .
  • Southwell , B.G. , Slater , J.S. , Rothman , A.J. , Friedenberg , L.M. , Allison , T.R. and Nelson , C.L. 2010 . The availability of community ties predicts likelihood of peer referral for mammography: Geographic constraints on viral marketing . Social Science & Medicine , 71 ( 9 ) : 1627 – 1635 .

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.