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ESSAYS

Beyond Narnia: The Necessity of C.S. Lewis' First and Second Things in Applied Communication Research

Pages 441-443 | Received 05 Jan 2011, Accepted 17 Jun 2011, Published online: 28 Oct 2011

References

  • Lewis , C.S . 1985 . First and second things . Glasgow : William Collins Sons. (Original work published in 1942) .
  • Lewis , W.H. . 1993 . Letters of C.S. Lewis . New York, NY : Harcourt Inc .
  • Lyon , A. 2007 . “Putting patients first”: Systematically distorted communication and Merck's marketing of Vioxx . Journal of Applied Communication Research , 35 ( 4 ) : 376 – 398 .
  • The Schwan Food Company . 2011 . Culture . Retrieved from http://www.theschwanfoodcompany.com/about-us.aspx .
  • Ulmer , R.R. , Sellnow , T.L. and Seeger , M.W. 2011 . Effective crisis communication: Moving from crisis to opportunity , Thousand Oaks, CA : Sage .

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