Doonesbury versus the tobacco institute: The smoke starters' coupon

References

• Aristotle . 1954 . The rhetoric , Edited by: Roberts , W.R. New York : Random House, Modern Library .
   Google Scholar
• Benoit , W. L. 1982 . Richard M. Nixon's rhetorical strategies in his public statements on Watergate. . Southern Speech Communication Journal , 47 : 192 – 211 .
   Google Scholar
• Benoit , W. L. 1995a . Accounts, excuses, and apologies: A theory of image restoration strategies. , Albany : State University of New York Press .
   Google Scholar
• Benoit , W. L. 1995b . Sears’ repair of its auto repair image: Image restoration discourse in the corporate sector. . Communication Studies , 46 : 89 – 105 .
   Google Scholar
• Benoit , W. L. 1997 . Image repair discourse and crisis communication. . Public Relations Review , 23 : 177 – 186 .
   Web of Science ®Google Scholar
• Benoit , W. L. 2000 . Another visit to the theory of image restoration strategies. . Communication Quarterly , 48 : 40 – 43 .
   Google Scholar
• Benoit , W. L. and Brinson , S. L. 1994 . AT&T: Apologies are not enough. . Communication Quarterly , 42 : 75 – 88 .
   Google Scholar
• Benoit , W. L. and Czerwinski , A. 1997 . A critical analysis of USAir's image repair discourse. . Business Communication Quarterly , 60 : 38 – 57 .
   Google Scholar
• Benoit , W. L. and Dorries , B. 1996 . Dateline NBC's persuasive attack on Wal‐Mart. . Communication Quarterly , 44 : 464 – 477 .
   Google Scholar
• Benoit , W. L. and Harthcock , A. 1999 . The Campaign for Tobacco‐Free Kids’ attack on the tobacco industry. . Southern Communication Journal , 65 : 66 – 81 .
   Google Scholar
• Benoit , W. L. , Klyukovski , A. A. , McHale , J. P. and Airne , D. 2001 . A fantasy theme analysis of political cartoons on the Clinton‐Lewinsky‐Starr affair. . Critical Studies in Media Communication , 18 : 1 – 18 .
   Google Scholar
• Benoit , W. L. and Lindsey , J. J. 1987 . Argument strategies: Antidote to Tylenol's poisoned image. . Journal of the American Forensic Association , 23 : 136 – 146 .
   Google Scholar
• Benson , J. A. 1988 . Crisis revisited: An analysis of strategies used by Tylenol in the second tampering episode. . Central States Speech Journal , 39 : 49 – 66 .
   Google Scholar
• Black , E. 1965; 1978 . Rhetorical criticism: A study in method. , Madison : University of Wisconsin Press .
   Google Scholar
• Bormann , E. G. , Koester , J. and Bennett , J. 1978 . Political cartoons and salient rhetorical fantasies: An empirical analysis of the ‘76 presidential campaign. . Communication Monographs , 45 : 317 – 329 .
   Web of Science ®Google Scholar
• Bostdorff , D. M. 1987 . Making light of James Watt: A Burkean approach to the form and attitude of political cartoons. . Quarterly Journal of Speech , 73 : 43 – 59 .
   Web of Science ®Google Scholar
• Brinson , S. L. and Benoit , W. L. 1996 . Dow Coming's image repair strategies in the breast implant crisis. . Communication Quarterly , 44 : 29 – 41 .
   Google Scholar
• Brinson , S. L. and Benoit , W. L. 1999 . The tarnished star: Restoring Texaco's damaged public image. . Management Communication Quarterly , 12 : 483 – 510 .
   Google Scholar
• Brown , M. 1989 . “Doonesbury”; coupon gets 700 “takers.”; . The Courier‐Journal , August 13 : 1B
   Google Scholar
• Burke , K. 1970 . Rhetoric of religion. , Berkeley : University of California Press .
   Google Scholar
• Burke , K. 1973 . The philosophy of literary form , 3rd ed. , Berkeley : University of California Press .
   Google Scholar
• Campbell , W. I. 1995 . “ Regulating nicotine as a drug is unnecessary. ” . In Smoking , Edited by: Swisher , K. L. 53 – 55 . San Diego : Greenhaven Press .
   Google Scholar
• 1997 . Deal puts tobacco firms on defensive . Columbia Daily Tribune , March 20 : 1A
   Google Scholar
• DeSousa , M. A. 1984 . “ Symbolic action and pretended insight: The Ayatollah Khomeini in U.S. editorial cartoons. ” . In Rhetorical dimensions in media: A critical casebook , Edited by: Medhurst , M. J. and Benson , T. W. 204 – 230 . Dubuque, LA : Kendall‐Hunt .
   Google Scholar
• Fleming , M. and Freifeld , K. 1989 . Inside New York: Giving the Tobacco Institute the wrong idea about kids and vice versa. . Newsday , July 26 : 11
   Google Scholar
• Heath , R. L. 1990 . Effects of internal rhetoric on management response to external issues: How corporate culture failed the asbestos industry. . Journal of Applied Communication Research , 18 : 153 – 167 .
   Google Scholar
• Hearitt , K. M. 1994 . Apologies and public relations crises at Chrysler, Toshiba, and Volvo. . Public Relations Review , 20 : 113 – 125 .
   Web of Science ®Google Scholar
• Hearitt , K. M. 1996 . The use of counter‐attack in apologetic public relations crises: The case of General Motors vs. Dateline NBC. . Public Relations Review , 22 : 233 – 248 .
   Web of Science ®Google Scholar
• Hearitt , K. M. 1997 . On the use of transcendence as an apologia strategy: The case of Johnson Controls and its fetal protection policy. . Public Relations Review , 23 : 217 – 231 .
   Web of Science ®Google Scholar
• Hill , A. 1984 . “ The Carter campaign in retrospect: Decoding the cartoons. ” . In Rhetorical dimensions in media: A critical casebook , Edited by: Medhurst , M. J. and Benson , T. W. 182 – 203 . Dubuque, IA : Kendall‐Hunt .
   Google Scholar
• Hobbs , J. D. 1990 . A rhetorical analysis of corporate advocacy strategies during public relations crises: Three case studies. , University of Kansas . Unpublished doctoral dissertation
   Google Scholar
• Hobbs , J. D. 1995 . Treachery by any other name: A case study of the Toshiba public relations crisis. . Management Communication Quarterly , 8 : 232 – 246 .
   Google Scholar
• Ice , R. 1991 . Corporate publics and rhetorical strategies: The case of Union Carbide's Bhopal crisis. . Management Communication Quarterly , 4 : 341 – 362 .
   Google Scholar
• Isocrates . 1976 . Antidosis. , Edited by: Isocrates and Norlin , G. Vol. 1 , Cambridge : Harvard University Press, Loeb Classical Library .
   Google Scholar
• Kessler , D. A. March 25 1994 . “ Testimony before the House Subcommittee on Health and the Environment. ” . In Statement on nicotine‐containing cigarettes. March 25 ,
   Google Scholar
• Kruse , N. W. 1981 . The scope of apologetic discourse: Establishing generic parameters. . Southern Speech Communication Journal , 46 : 278 – 291 .
   Google Scholar
• Liles , S. 1989 . Mr. Butts’ coupon backfires. . USA Today , July 18 : 2B
   Google Scholar
• MacKenzie , T.D. , Bartecchi , C.E. and Schrier , R.W. 1995 . “ Smoking should be regulated. ” . In Smoking , Edited by: Swisher , K. L. 10 – 22 . San Diego : Greenhaven Press .
   Google Scholar
• Medhurst , M. J. and DeSousa , M. A. 1981 . Political cartoons as rhetorical form: A taxonomy of graphic discourse. . Communication Monographs , 48 : 197 – 236 .
   Web of Science ®Google Scholar
• Miles , R. H. 1982 . Coffin nails and corporate strategies. , Englewood Cliffs, NJ : Prentice‐Hall .
   Google Scholar
• Morrison , M. C. 1969 . The role of the political cartoonist in image making. . Central States Speech Journal , 20 : 252 – 260 .
   Google Scholar
• Pinsdorf , M. K. 1987 . Communicating when your company is under siege: Surviving public crisis. , Lexington, MA : D.C. Heath and Company .
   Google Scholar
• Ryan , H. R. 1982 . Kategoria and apologia: On their rhetorical criticism as a speech set. . Quarterly Journal of Speech , 68 : 256 – 61 .
   Web of Science ®Google Scholar
• Scott , M. H. and Lyman , S. M. 1968 . Accounts. . American Sociological Review , 33 : 46 – 62 .
   PubMed Web of Science ®Google Scholar
• 1988 . Thank you for not reading Doonesbury. . Chicago Tribune , December 14 : 3C
   Google Scholar
• The Tobacco Institute . Scope and Activities [Brochure] , Washington, D.C : author . (no date)
   Google Scholar
• Theiler , P. 1989 . Smoke Signals. . Common Cause , 15 : 8
   Google Scholar
• Trudeau , G. B. 1988 . Doonesbury. . St. Louis Post‐Dispatch. , December 11
   Google Scholar
• Trudeau , G. B. 1989a . Doonesbury. . St. Louis Post‐Dispatch. , January 30
   Google Scholar
• Trudeau , G. B. 1989b . Doonesbury. . St. Louis Post‐Dispatch. , January 31
   Google Scholar
• Trudeau , G. B. 1989c . Doonesbury. . St. Louis Post‐Dispatch. , February 1
   Google Scholar
• Trudeau , G. B. 1989d . Doonesbury. . St. Louis Post‐Dispatch. , February 2
   Google Scholar
• Trudeau , G. B. 1989e . Doonesbury. . St.. Louis Post‐Dispatch. , February 3
   Google Scholar
• Trudeau , G. B. 1989f . Doonesbury. . St. Louis Post‐Dispatch. , February 4
   Google Scholar
• Trudeau , G. B. 1989g . Doonesbury. . St. Louis Post‐Dispatch. , February 26
   Google Scholar
• Trudeau , G. B. 1989h . Doonesbury. . St. Louis Post‐Dispatch. , April 17
   Google Scholar
• Trudeau , G. B. 1989i . Doonesbury. . St. Louis Post‐Dispatch. , April 18
   Google Scholar
• Trudeau , G. B. 1989j . Doonesbury. . St. Louis Post‐Dispatch. , April 19
   Google Scholar
• Trudeau , G. B. 1989k . Doonesbury. . St. Louis Post‐Dispatch. , April 20
   Google Scholar
• Trudeau , G. B. 1989 . Doonesbury. . St. Louis Post‐Dispatch. , April 21
   Google Scholar
• Trudeau , G. B. 1989m . Doonesbury. . St. Louis Post‐Dispatch. , April 22
   Google Scholar
• Trudeau , G. B. 1989n . Doonesbury. . St. Louis Post‐Dispatch. , April 24
   Google Scholar
• Trudeau , G. B. 1989o . Doonesbury. . St. Louis Post‐Dispatch. , April 25
   Google Scholar
• Trudeau , G. B. 1989p . Doonesbury. . St. Louis Post‐Dispatch. , April 26
   Google Scholar
• Trudeau , G. B. 1989q . Doonesbury. . St. Louis Post‐Dispatch. , April 27
   Google Scholar
• Trudeau , G. B. 1989r . Doonesbury. . St. Louis Post‐Dispatch. , April 28
   Google Scholar
• Trudeau , G. B. 1989s . Doonesbury. . St. Louis Post‐Dispatch. , April 29
   Google Scholar
• Trudeau , G. B. 1989t . Doonesbury. . St. Louis Post‐Dispatch. , May 21
   Google Scholar
• Trudeau , G. B. 1989u . Doonesbury. . St. Louis Post‐Dispatch. , June 11
   Google Scholar
• Tyler , L. 1997 . Liability means never being able to say you're sorry: Corporate guilt, legal constraints, and defensiveness in corporate communication. . Management Communication Quarterly , 11 : 51 – 73 .
   Google Scholar
• Turner , K. J. 1977 . Comic strips: A rhetorical perspective. . Central States Speech Journal , 28 : 24 – 35 .
   Google Scholar
• Ware , B. L. and Linkugel , W. A. 1973 . They spoke in defense of themselves: On the generic criticism of apologia. . Quarterly Journal of Speech , 59 : 273 – 283 .
   Web of Science ®Google Scholar
• Wyman , S. H. , Lawrence , B. H. and Gladwell , M. 1989 . Not funny. . Washington Post , July 17 : F3
   Google Scholar