- Haiman , Franklyn . 1948 . “An Experimental Study of the Effects of Ethos in Public Speaking,” . Northwestern University . unpubl. diss.
- Hovland , Carl I. and Mandell , Walter . 1952 . “An Experimental Comparison of Conclusion Drawing by the Communicator and the Audience,” . Journal of Abnormal and Social Psychology , XLVII July : 581 – 588 .
- Andersen , Kenneth . 1961 . “An Experimental Study of the Interaction of Artistic and Non‐Artistic Ethos in Persuasion,” . University of Wisconsin . unpubl. diss.
- Hewgill , Murray A. and Miller , Gerald R. 1965 . “Source Credibility and Response to Fear‐Arousing Communications,” . SM , XXXII June : 95 – 101 .
- Andersen and Ludlum , Thomas . 1956 . “A Study of Techniques for Influencing the Credibility of a Communicator,” . Ohio State University . unpubl. diss.
- Gilkinson , Howard , Paulson , Stanley and Sikkink , Donald . 1954 . “Effects of Order and Authority in an Argumentative Speech,” . Quarterly Journal of Speech , XL April : 183 – 192 .
- Sikkink , Donald . 1956 . “An Experimental Study of the Effects on the Listener of Anti‐Climax Order and Authority in an Argumentative Speech,” . Southern Speech Journal , XXII Winter : 73 – 78 .
- Goyer , Robert S. 1964 . “Cognitive Dissonance and Communication Theory.” . Central States Speech Journal , XV May : 90 – 95 .
- Osgood , Charles E. , Suci , George J. and Tannenbaum , Percy H. 1957 . The Measurement of Meaning Urbana
- Tannenbaum , Percy H. 1953 . “Attitude Toward Source and Concept as Factors in Attitude Change Through Communication,” . University of Illinois . unpubl. diss.
- Berlo , David and Gulley , Halbert . 1957 . “Some Determinants of the Effect of Oral Communication in Producing Attitude Change and Learning,” . SM , XXIV March : 10 – 20 .
- Burdick , Harry and Burnes , Alan . 1958 . “A Test of ‘Strain Toward Symmetry’ Theories,” . Journal of Abnormal and Social Psychology , LVII November : 367 – 370 .
- Bettinghaus , Erwin Jr. 1961 . “The Operation of Congruity in the Oral Communication Situation,” . SM , XXVIII August : 131 – 142 .
- Heider , Fritz . 1958 . The Psychology of Interpersonal Relations New York
- Berlo , David K. and Lemert , James B. 1961 . “An Empirical Test of a General Construct of Credibility,” . paper presented at the Speech Association of America Convention . December 29 1961 , New York City. unpublished
- Lindquist , E. F. 1933 . Design and Analysis of Experiments in Psychology and Education 87 – 88 . 207 – 216 . 47 – 66 . 343 – 344 . Boston
- McCroskey , James C. 1966 . “Scales for the Measurement of Ethos,” . SM , XXXIII March : 65 – 67 .
- Andersen , Kenneth and Clevenger , Theodore Jr. 1963 . “A Summary of Experimental Research in Ethos,” . SM , XXX June : 70
Speech Monographs
Volume 34, 1967 - Issue 2