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Journal of Personal Selling & Sales Management Volume 14, 1994 - Issue 3
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Original Articles

Analyzing the Content of Marketing Journals to Assess Trends in Sales Force Research: 1980–1992

Alan J. BushAlan J. Bush (Ph.D. Louisiana state University) is Associate Professor of Marketing at Memphis state University. Dr. Bush has contributed to the Journal of Marketing Research, Journal of Advertising Research, Journal of Advertising, Journal of Business Research, Journal of Retailing, Journal of Personal Selling and Sales Management, Journal of Public Policy and Marketing, Industrial Marketing Management, Psychology and Marketing, among others. In addition, he is co-author of the textbook, Professional Sales Management, published by McGraw-Hill Inc.
&
E. Stephen GrantE. Stephen Grant (Ph.D. Candidate at Memphis state University) is an Assistant Professor of Marketing at the University of New Brunswick (Canada). Mr. Grant's work has been accepted for publication in the Journal of Personal Selling and Sales Management, Developments in Marketing Science, Marketing Education Review, and elsewhere.
Pages 57-68 | Published online: 24 Oct 2013

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