How and where the R&D takes place in creative industries? Digital investment strategies of the book publishing sectorFootnote^*

* Preliminary versions have been presented at the XII International Conference on Arts&Cultural Management (AIMAC), 26–29 June 2013, Universidad de los Andes, Bogotá (Colombia), at the XI International Conference TripleHelix, 8–10 July 2013, Birkbeck and UCL, London and at the XXIV International Conference on Strategic Management (AIMS), 3–5 June 2015, Dauphine University, Paris.

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