REFERENCES
- Aronson , E. 1992 . The Social Animal , 6th edn , New York : W. H. Freeman .
- Ajzen , I. and Fishbein , M. 1977 . Attitude-behavior relations: a theoretical analysis and review of empirical research . Psychological Bulletin , 84 : 888 – 918 .
- Bak , J.J. and Siperstein , G.N. 1987 . Effects of mentally retarded children's behavioural competence on non-retarded peers' behaviours and attitudes: toward establishing ecological validity in attitude research . American Journal of Mental Deficiency , 92 : 31 – 39 .
- Eayrs , C.B. and Ellis , N. 1990 . Charity advertising: for or against people with a mental handicap? . British Journal of Social Psychology , 29 : 349 – 360 .
- Eayrs , C.B. , Ellis , N. , Jones , R.S.P. and Miller , B.Y. 1994 . “ Representations of learning disability in the literature of charity campaigns ” . In Representations of Health, Illness and Handicap , Edited by: Markova , I. and Farr , R. New York : Harwood Academic . (in press)
- Evans , J. 1988 . The iron cage of visibility . Ten.8 International Photographic magazine ,
- Fishbein , M. and Ajzen , I. 1975 . Belief, Attitude, Intention, and Behaviour: an introduction to theory and research , Reading , MA : Addison-Wesley .
- Gottlieb , J. and Switzky , H.N. 1982 . Development of school age children's stereotypic attitudes towards mentally retarded children . American Journal of Mental Deficiency , 86 : 596 – 600 .
- Lewis , J. 1992 . Making the future . Mencap News , : 8 – 9 .
- McCormack , B. 1988 . “ Voluntary fund-raising—a disservice to people with severe learning difficulties? ” . In Concepts and Controversies in Services for People with Severe Learning Disabilities , Edited by: McConkey , R. and McGinley , P. Galway : Bros of Charity and St Michael's House Research Trust . in
- Miller , B.Y. , Jones , R.S.P. and Ellis , N. 1993 . Group differences in response to charity images of children with Down's Syndrome . Down's Syndrome Research and Practice , 1 : 118 – 122 .
- Rix , B. Autumn 1984 . “ How to influence public attitudes ” . In Parents Voice Autumn , 4 – 6 .
- Scott-Parker , S. 1989 . They Aren's in the Brief , London : Kings Fund Centre .
- Stockdale , J.E. and Farr , R.M. Social representations of handicap in poster campaigns . paper presented at the London Conference of the British Psychological Society . December .
- Wertheimer , A. 1988 . Appealing images—are charities getting them right? . Community Living , 5 : 16 – 17 .