Learning to say g’day to the world: The development of Australia’s marketable image in the 1980s

References

• 1984 . MDA – on the road to becoming a regional force . AdNews ,
   Google Scholar
• 1998 . Jo’s fingers are hurtin’ again . AdNews ,
   Google Scholar
• 1972 . “ Film. Directed by Bruce Beresford ” . In Adventures of Barry McKenzie , Sydney : Longford Productions .
   Google Scholar
• 1976 . Hogan tells you why you can’t sleep at night . Advertising News ,
   Google Scholar
• Ashton , Paul . 1989 . Waving the waratah: Bicentenary New South Wales , Sydney : NSW Bicentenary Council .
   Google Scholar
• 1986a . Mojo connects with Qantas in US . B&T: broadcasting and television ,
   Google Scholar
• 1986b . Mojo/MDA: a wise choice by the ABA . B&T: broadcasting and television ,
   Google Scholar
• 1986c . One less good Aussie agency . B&T: broadcasting and television ,
   Google Scholar
• 1987 . Jacko’s juggernaut confuses in the US . B&T: broadcasting and television ,
   Google Scholar
• 1988 . Struth our ads are dinky di bonzer . B&T: broadcasting and television ,
   Google Scholar
• Baker , Bill and Peggy , Bendel . 2005 . Come and say g’day! . Travel Marketing Decisions , http://www.atme.org/pubs/archives/77_1898_11926.cfm
   Google Scholar
• Bidwood , John . 1987 . How Wayne Kingston is swinging it in London . B&T: broadcasting and television ,
   Google Scholar
• 1964 . Editorial . Broadcasting and Television ,
   Google Scholar
• Brock , Frank . 1987 . The Yanks are coming . B&T: broadcasting and television ,
   Google Scholar
• Browne , David . 1988 . Who’s the most creative in the land? . B&T: broadcasting and television ,
   Google Scholar
• Burbury , Rochelle and Mark Miller . 1989 . CDP my partner Chiat/Day/Mojo . B&T: broadcasting and television ,
   Google Scholar
• Coombs , Anne . 1990 . Adland: A true story of corporate drama , Melbourne : William Heinemann .
   Google Scholar
• Crawford , Robert . 2007 . “Anyhow … where d’yer get it?”: Ockerdom in adland Australia . JAS , 90 : 1 – 15 .
   Google Scholar
• Crawford , Robert . 2008 . But wait there’s more…: A history of Australian advertising, 1900–2000 , Melbourne : Melbourne University Press .
   Google Scholar
• 1986 . “ Crocodile Dundee. Film. Directed by Peter Faiman ” . Sydney : Rimfire Productions .
   Google Scholar
• Cross , Stefanie . 1984 . Different strokes . B&T: broadcasting and television ,
   Google Scholar
• Douglas , Torin . 1982 . How Paul Hogan sold lager and himself to the British . Times ,
   Google Scholar
• 2009 . “ Television programme. Season 2, Episode 1 ” . In Gruen Transfer , Australia : Australian Broadcasting Corporation (ABC . 2004
   Google Scholar
• Hewett , Tony and Blunden , Verge . 1988 . T‐shirt artist wins war of words . Sydney Morning Herald ,
   Google Scholar
• Housham , David . 1987 . An ocker invasion . Times ,
   Google Scholar
• King , Jonathan . 1989 . Battle for the bicentenary , Sydney : Hutchinson Australia .
   Google Scholar
• Lee , Julian . 2008 . Tourism ads too “white collar.” . Sydney Morning Herald ,
   Google Scholar
• Lee , Julian . 2009 . Tough times, but campaign working . Sydney Morning Herald ,
   Google Scholar
• Macnab , Geoffrey . 2003 . A fistful of Fosters . Guardian ,
   Google Scholar
• Marszalek , Jessica . 2007 . Tourism numbers increase despite strong Aussie dollar . Australian Associated Press Financial News Wire ,
   Google Scholar
• Mattelart , Armand . 1991 . Advertising international: The privatisation of public space , London and New York : Routledge .
   Google Scholar
• O’Brien , Denis . 1991 . The bicentennial affair: The inside story of Australia’s “birthday bash” , Sydney : ABC Enterprises .
   Google Scholar
• O’Regan , Tom . 1988 . “Fair dinkum fillums”: The Crocodile Dundee phenomenon ” . In The imaginary industry: Australian film in the late ‘80s , Edited by: Jacka , Elizabeth and Dermody , Susan . 155 – 75 . Sydney, , Australian : Film Television and Radio School .
   Google Scholar
• Oram , James . 1987 . Hogan: The story of the son of Oz , London : Columbus Books .
   Google Scholar
• Pakula , Karen . 1988 . ABA doesn’t mince words over banned 88 jargon . Sydney Morning Herald ,
   Google Scholar
• Parsons , Barrie . 1976 . Knocking the ocker‐mocker . Advertising News ,
   Google Scholar
• Parsons , Barrie . 1984 . MDA has done the whole industry a service . AdNews ,
   Google Scholar
• Parsons , Barrie . 1987 . Mojo MDA “Ozketeers” on creative crusade . B&T: broadcasting and television ,
   Google Scholar
• Roberts , Paul . 1984 . The explosion down under . B&T: broadcasting and television ,
   Google Scholar
• Ruwald , John and Skinner , Darrell . 1989 . Back in the time of heroes . B&T: broadcasting and television ,
   Google Scholar
• Sandison , Nikki . 2008 . Australia film panned by critics as cliched tourism ad . Brand Republic News , http://www.brandrepublic.com/News/863311/Australia-film-panned-critics-cliched-tourism-ad/?DCMP=ILC-SEARCH
   Google Scholar
• Sinclair , John . 2007 . Agents of “Americanisation”: Individual entrepreneurship and the genesis of consumer industries . JAS , 90 : 17 – 33 .
   Google Scholar
• Stone , Gerald . 2002 . Singo: Mates, wives, triumphs, disasters , Sydney : Harper Collins .
   Google Scholar
• 1995 . “ Bart vs. Australia. Television programme ” . In The Simpsons Episode 2F13. US: Gracie Films, Twentieth Century Fox Television, 1995
   Google Scholar
• Tourism Australia . 2008 . Tourism Australia’s destination campaign by Baz Lurhmann October. www.tourism.australia.com/content/Destination%20Campaign/Transformation/Bazstrategybrochure.pdf
   Google Scholar
• Turner , Graeme . 1994 . Making it national: Nationalism and Australian popular culture , Sydney : Allen and Unwin .
   Google Scholar
• White , Leanne . 2004 . “ The bicentenary of Australia: Celebration of a nation ” . In National days/national ways: Historical, political and religious celebrations around the world , Edited by: Fuller , Linda K. 25 – 39 . Westport, CT : Praeger Publishers .
   Google Scholar
• Wynne , Alan . 1976 . Advertisers: Many pluses . Advertising News ,
   Google Scholar