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Impact Essays

The Impact of Health Communication on the Culture of College Drinking

Pages 603-604 | Published online: 13 Sep 2010

REFERENCES

  • Campo , S. , Brossard , D. and Frazer , M. S. 2003 . Are social norms campaigns really magic bullets? Assessing the effects of students’ misperceptions on drinking behavior . Health Communication , 15 : 481 – 497 .
  • Lederman , L. C. 1993 . “ Friends don't let friends beer goggle: A case study in the use and abuse of alcohol and communication among college students ” . In Case studies in health communication , Edited by: Ray , E. B. 161 – 174 . Hillsdale, NJ : Lawrence Erlbaum Associates .
  • Lederman , L. C. and Stewart , L. O. 2005 . Changing the culture of college drinking: A socially situated health communication campaign , Cresskill, NJ : Hampton Press .
  • Perkins , H. W. 2002 . Social norms and the prevention of alcohol misuse in collegiate contexts . Journal of Studies on Alcohol, Suppl. , 14 : 164 – 172 .
  • National Institute on Alcohol Abuse and Alcoholism. (2002). How to reduce high-risk college drinking: Use proven strategies, fill research gaps. Task Force of the National Advisory Council on Alcohol Abuse and Alcoholism. www.collegedrinkingprevention.gov/media/FINALPanel2.pdf (http://www.collegedrinkingprevention.gov/media/FINALPanel2.pdf)
  • Rimal , R. N. and Real , K. 2003 . Understanding the influence of perceived norms on behaviors . Communication Theory , 13 : 184 – 2003 .

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