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Editorials

From the Editor

Marketing as an Exercise in Feminism

Pages 294-295 | Published online: 10 Jan 2014

References

  • Gilligan, C. (1982). In a different voice. Cambridge, MA: Harvard University Press.
  • Remnick, D. (1996, August 15). Inside-out Olympics: The NBC strategy that made the games a hit. New Yorker, 26–28.

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