Power of the Swipe: Why Mobile Websites Should Add Horizontal Swiping to Tapping, Clicking, and Scrolling Interaction Techniques

REFERENCES

• Abad, M., Díaz, I., & Vigo, M. (2010). Acceptance of mobile technology in hedonic scenarios. Proceedings of the 24th BCS Interaction Specialist Group Conference (BCS’10), 250–258.
   Google Scholar
• Agarwal, R., & Karahanna, E. (2000). Time flies when you’re having fun: Cognitive absorption and beliefs about information technology usage. MIS Quarterly, 24, 665–694. doi:10.2307/3250951
   Web of Science ®Google Scholar
• Antón, C., Camarero, C., & Rodríguez, J. (2013). Usefulness, enjoyment, and self-image congruence: The adoption of e-Book readers. Psychology & Marketing, 30(4), 372–384. doi:10.1002/mar.20612
   Web of Science ®Google Scholar
• Bakke, E. (2010). A model and measure of mobile communication competence. Human Communication Research, 36, 348–371. doi:10.1111/j.1468-2958.2010.01379.x
   Web of Science ®Google Scholar
• Bardzell, J., Bardzell, S., Pace, T., & Karnell, J. (2008). Making user engagement visible: A multimodal strategy for interactive media experience research. Proceedings of CHI ‘08 Extended Abstracts on Human Factors in Computing Systems (CHI EA’08), 3663–3668. doi:10.1145/1358628.1358909
   Google Scholar
• Bellur, S. (2012). Effects of interactivity, contingency and conversational tone on user responses to a web-based health application. PhD Dissertation. The Pennsylvania State University, University Park, PA, USA.
   Google Scholar
• Chang, P. J. (2013). The convergent use of mobile phones: A comparison of user behaviors between Australia and Taiwan. African Journal of Business Management, 7(23), 2234–2248. doi:10.5897/AJBM11.957
   Google Scholar
• Chesney, T. (2006). An acceptance model for useful and fun information systems. Human Technology, 2(2), 225–235.
   Google Scholar
• Chapman, P., Selvarajah, S., & Webster, J. (1999). Engagement in multimedia training systems. Proceedings of the 32nd Hawaii International Conference on System Sciences (HICSS-32), doi:10.1109/HICSS.1999.772808
   Google Scholar
• Chung, J., & Tan, F. B. (2004). Antecedents of perceived playfulness: An exploratory study on user acceptance of general information-searching websites. Information & Management, 41(7), 869–881. doi:10.1016/j.im.2003.08.016
   Web of Science ®Google Scholar
• Cyr, D., Hassanein, K., Head, M., & Ivanov. A. (2007). The role of social presence in establishing loyalty in e-service environments. Interacting with Computers, 19(1), 43–56. doi:10.1016/j.intcom.2006.07.010
   Web of Science ®Google Scholar
• Cyr, D., Head, M., & Ivanov, A. (2009). Perceived interactivity leading to e-loyalty: Development of a model for cognitive-affective user responses. International Journal of Human Computer Studies, 67, 850–869. doi:10.1016/j.ijhcs.2009.07.004
   Web of Science ®Google Scholar
• Davis, F. D. (1989). Perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS Quarterly, 13, 319–340. doi:http://www.jstor.org/stable/249008
   Google Scholar
• Davis, F. D., Bagozzi, R. P., & Warshaw, P. R. (1992). Extrinsic and intrinsic motivation to use computers in the workplace. Journal of Applied Social Psychology, 22, 1111–1131. doi:10.1111/j.1559-1816.1992.tb00945.x
   Web of Science ®Google Scholar
• Deci, E. L. (1975). Intrinsic motivation. New York, NY: Plenum Press.
   Google Scholar
• Hayes, A. F. (2013). Introduction to mediation, moderation, and conditional process analysis. New York, NY: The Guilford Press.
   Google Scholar
• Jin, S., Yoon, S. H., & Ji, Y. G. (2013). Development of a continuous usage model for the adoption and continuous usage of a smartphone. International Journal of Human–Computer Interaction, 29(9), 563–581. doi:10.1080/10447318.2012.729997
   Web of Science ®Google Scholar
• Khalaf, S. (2013). Flurry Five-Year Report: It’s an App World. The Web Just Lives in It. Retrieved January 4, 2015 from http://www.flurry.com/bid/95723/Flurry-Five-Year-Report-It-s-an-App-World-The-Web-Just-Lives-in-It#.VBFanWQWygQ
   Google Scholar
• Kim, K., Jacko, J., & Salvendy, G. (2011). Menu design for computers and cell phones: Review and reappraisal. International Journal of Human–Computer Interaction, 27(4), 383–404. doi:10.1080/10447318.2011.540493
   Web of Science ®Google Scholar
• Ksiazek, T. B, Peer, L., & Lessard, K. (2014). User engagement with online news: Conceptualizing interactivity and exploring the relationship between online news videos and user comments. New Media & Society published online 11 August 2014. doi:10.1177/1461444814545073
   Google Scholar
• Lee, C., Hsieh, M., & Huang, H. (2011). The influence of mobile self-efficacy on attitude towards mobile advertising. Advances in Information Sciences and Service Sciences, 3(3), 100–108.
   Google Scholar
• Marathe, S., & Sundar, S. S. (2011). What drives customization? Control or identity? Proceedings of the SIGCHI Conference on Human Factors in Computing Systems (CHI’11). 781–790. doi:10.1145/1978942.1979056
   Google Scholar
• Nielsen, J. (2007). Web 2.0 can be dangerous. Retrieved January 4, 2015 from http://www.useit.com/alertbox/web-2.html
   Google Scholar
• O’Brien, H. L., & Toms, E. G. (2008). What is user engagement? A conceptual framework for defining user engagement with technology. Journal of the American Society for Information Science and Technology, 59, 938–955. doi:10.1002/asi.20801
   Web of Science ®Google Scholar
• O’Brien, H. L., & Toms, E. G. (2010). The development and evaluation of a survey to measure user engagement. Journal of the American Society for Information Science and Technology, 61(1), 50–69. doi:10.1002/asi.21229
   Web of Science ®Google Scholar
• Peters, C., Castellano, G., & Freitas, S. (2009). An exploration of user engagement in HCI. Proceedings of the International Workshop on Affective-Aware Virtual Agents and Social Robots (ICMI’09), 1–3. doi:10.1145/1655260.1655269
   Google Scholar
• Petty, R. E., Cacioppo, J. T., & Schumann, D. (1983). Central and peripheral routes to advertising effectiveness: The moderating role of involvement. Journal of Consumer Research, 10, 135–146. http://www.jstor.org/stable/2488919
   Google Scholar
• Smith, A. (2015). U.S. Smartphone Use in 2015. Pew Research Center. Retrieved from http://www.pewinternet.org/2015/04/01/us-smartphone-use-in-2015/
   Google Scholar
• Sohn, D., Ci, C., & Lee, B. (2007). The moderating effects of expectation on the patterns of the Interactivity–attitude relationship. Journal of Advertising, 36(3), 109–119. doi:10.2753/JOA0091-3367360308
   Web of Science ®Google Scholar
• Sundar, S. S. (2007). Social Psychology of Interactivity in Human-Website Interaction. In A. N. Joinson, K. Y. A. McKenna, T. Postmes, & U. Reips (Eds.), The Oxford handbook of internet psychology (pp. 89–104). Oxford, UK: Oxford University Press.
   Google Scholar
• Sundar, S. S., Bellur, S., Oh, J., & Jia, H. (2011). Calls for interaction: The more the better? User experience of 3D carousel and additional interaction techniques. Proceedings of 13th IFIP TC 13 International Conference (INTERACT’11), 487–490. doi:10.1007/978-3-642-23768-3_64
   Google Scholar
• Sundar, S. S., Bellur, S., Oh, J., Xu, Q., & Jia, H. (2014). User experience of on-screen interaction techniques: An experimental investigation of clicking, sliding, zooming, hovering, dragging and flipping. Human–Computer Interaction, 29(2), 109–152. doi:10.1080/07370024.2013.789347
   Web of Science ®Google Scholar
• Sundar, S. S., & Marathe. S. S. (2010). Personalization vs. customization: The importance of agency, privacy, & power usage. Human Communication Research, 36(3), 298–322. doi:10.1111/j.1468-2958.2010.01377.x
   Web of Science ®Google Scholar
• Sundar, S. S., Xu, Q., & Bellur. S. (2010). Designing interactivity in media interfaces: A communications perspective. Proceedings of the SIGCHI Conference on Human Factors in Computing Systems (CHI’10), 2247–2256. doi:10.1145/1753326.1753666
   Google Scholar
• van der Heijden, H. (2004). User acceptance of hedonic information systems. MIS Quarterly, 28(4), 695–704. doi:http://www.jstor.org/stable/25148660
   Google Scholar
• Xu, Q., & Sundar, S. S. (2014). Lights, camera, music, interaction! Interactive persuasion in e-commerce. Communication Research, 41(2), 282–308. doi:10.1177/0093650212439062
   Web of Science ®Google Scholar
• Zhang, B., Wu, M., Kang, H., Go, E., & Sundar, S. S. (2014). Effects of security warnings and instant gratification cues on attitudes toward mobile websites. Proceedings of the SIGCHI Conference on Human Factors in Computing Systems (CHI’14), 111–114. doi:10.1145/2556288.2557347
   Google Scholar
• Zhang, D., & Lai, J. (2011). Can convenience and effectiveness converge in mobile Web? A critique of the state-of-the-art adaptation techniques for Web navigation on mobile handheld devices. International Journal of Human–Computer Interaction, 27(12), 1133–1160. doi:10.1080/10447318.2011.559876
   Web of Science ®Google Scholar