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Oncology Issues Volume 27, 2012 - Issue 1
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Original Articles

Cancer Survivorship Programs

The Effects of Marketing and Education on Program Implementation

Regina FrancoView further author information
, MSN, NP-C,
Marietta P. StantonView further author information
, PhD, RN, CCM, NEA-BC, CMAC, CNL &
Stacey S. KindallView further author information
, MPH
Pages 36-41 | Published online: 03 Aug 2017

References

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  • Chang C, Chang H. Perceptions of internal marketing and organizational commitment by nurses. J of Adv Nurs. 2009;65(1):92–100. Retrieved from CINAHL Plus with Full Text database.
  • Hewitt M, Greenfield S, Stovall E. From Cancer Patient to Cancer Survivor: Lost in Transition. Institute of Medicine and National Research Council of Academies. Washington, DC: The National Academies Press; 2005.
  • Leider H. Gaining physician buy-in for disease management initiatives. Disease Management & Health Outcomes. 1999:6(6):327–333. Retrieved from CINAHL Plus with Full Text database.

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