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Naugle , D. A. , & Hornik , R. C. ( 2014 ). Systematic review of the effectiveness of mass media interventions for child survival in low- and middle-income countries . Journal of Health Communication , 19 ( Suppl 1 ), 190 – 215.
PubMed Web of Science ®Google Scholar
Wakefield , M. A. , Loken , B. , & Hornik , R. C. ( 2010 ). Use of mass media campaigns to change health behaviour . Lancet , 376 , 1261 – 1271.
PubMed Web of Science ®Google Scholar

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