1,059
Views
6
CrossRef citations to date
0
Altmetric
Original Articles

Discussing Brand Information on Social Networking Sites: Implications for Global Brand Marketing

Pages 372-391 | Published online: 28 Oct 2013

REFERENCES

  • Aarts , H. 2012 . “ Goals, motivated social cognition and behavior ” . In SAGE handbook of social cognition , Edited by: Fiske , S. and Macrae , C. N. 75 – 95 . London : Sage .
  • Austin , J. T. and Vancouver , J. B. 1996 . Goal constructs in psychology: Structure, process, and content . Psychological Bulletin , 120 ( 3 ) : 338 – 375 .
  • Ajzen , I. 1988 . Attitudes, personality, and behavior , Chicago : Dorsey Press .
  • Ajzen , I. 1991 . The theory of planned behavior . Organizational Behavior and Human Decision Processes , 50 ( 2 ) : 179 – 211 .
  • Ajzen , I. 2002 . Perceived behavioral control, self-efficacy, locus of control, and the theory of planned behavior . Journal of Applied Social Psychology , 32 ( 4 ) : 665 – 683 .
  • Baker , R. K. and White , K. M. 2010 . Predicting adolescents’ use of social networking sites from an extended theory of planned behavior perspective . Computers in Human Behavior , 26 ( 6 ) : 1591 – 1597 .
  • Beckett , C. and Mansell , R. 2008 . Crossing boundaries: New media and networked journalism . Communication, Culture & Critique , 1 ( 1 ) : 92 – 104 .
  • Blanchard , O. 2011 . Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization , Boston : Pearson Education .
  • Bolotaeva , V. and Cata , T. 2010 . Marketing opportunities with social networks . Journal of Internet Social Networking and Virtual Communities , 10 ( 9 ) : 1 – 8 .
  • Bosch , V. and Wildner , R. 2003 . Optimum allocation of stratified random samples designed for multiple mean estimates and multiple observed variables . Communications in Statistics: Theory & Methods , 32 ( 10 ) : 1897 – 1909 .
  • Brijs , K. , Daniels , S. , Brijs , T. and Wets , G. 2011 . An experimental approach towards the evaluation of a seat belt campaign with an inside view on the psychology behind seat belt use . Transportation Research Part F: Traffic Psychology and Behavior , 14 ( 6 ) : 600 – 613 .
  • Buffardi , L. E. and Campbell , W. K. 2008 . Narcissism and social networking sites . Personality and Social Psychology Bulletin , 34 ( 10 ) : 1303 – 1314 .
  • Burke , P. J and Stets , J. E. 2009 . Identity theory , New York : Oxford University Press .
  • Burke , S. C. , Wallen , M. , Vail-Smith , K. and Knox , D. 2011 . Using technology to control intimate partners: An exploratory study of college undergraduates . Computers in Human Behavior , 27 ( 3 ) : 1162 – 1167 .
  • Chen , R. 2013 . Member use of social networking sites—An empirical examination . Decision Support Systems , 54 ( 3 ) : 1219 – 1227 .
  • Cheung , C. , Zheng , X. and Lee , M. 2012 . “ Consumer engagement behaviors in brand communities of social networking sites ” . In AMCIS 2012 Proceedings Paper 20
  • Clemons , E. K. 2009 . Business models for monetizing the Internet: Surely there must be something other than advertising . Journal of Management Information Systems , 26 ( 2 ) : 15 – 41 .
  • Coleman , S. and Blumler , J. 2009 . The Internet and Democratic Citizenship: Theory, Practice and Policy , Cambridge , UK : Cambridge University Press .
  • Cote , J. E. and Levine , C. 2002 . Identity Formation, Agency, and Culture , Mahwah, New Jersey: Lawrence Erlbaum Associates .
  • Conner , M. and Armitage , C. J. 1998 . Extending the theory of planned behavior: A review and avenues for future research . Journal of Applied Social Psychology , 28 ( 15 ) : 1429 – 1464 .
  • Dellarocas , C. 2006 . Strategic manipulation of Internet opinion forums: Implications for consumers and firms . Management Science , 52 ( 10 ) : 1577 – 1593 .
  • De Matos , C. A. and Rossi , C. A. V. 2008 . Word-of-Mouth communications in marketing: A meta-analytic review of the antecedents and moderators . Journal of the Academy of Marketing Science , 36 ( 4 ) : 578 – 596 .
  • Eidelman , S. and Silvia , P. J. 2010 . Self-focus and stereotyping of the self . Group Processes and Intergroup Relations , 13 ( 2 ) : 263 – 273 .
  • Ellison , N. B. , Steinfield , C. and Lampe , C. 2011 . Connection strategies: Social capital implications of Facebook-enabled communication practices . New Media & Society , 13 ( 6 ) : 873 – 892 .
  • French , D. P. , Sutton , S. , Hennings , S. J. , Mitchell , J. , Wareham , N. J. and Griffin , S. 2005 . The importance of affective beliefs and attitudes in the theory of planned behavior: Predicting intention to increase physical activity . Journal of Applied Social Psychology , 35 ( 9 ) : 1824 – 1848 .
  • Godes , D. , Mayzlin , D. , Chen , Y. , Das , S. , Dellarocas , C. , Pfeiffer , B. , Libai , B. , Sen , S. , Shi , M. and Velegh , P. 2005 . The firm's management of social interaction . Marketing Letters , 16 ( 3/4 ) : 415 – 428 .
  • Guarte , J. M. and Barrios , E. B. 2006 . Estimation under purposive sampling . Communications in Statistics-Simulation and Computation , 35 ( 2 ) : 277 – 284 .
  • Gunn , G. R. and Wilson , A. E. 2011 . Acknowledging the skeletons in our closet: The effect of group affirmation on collective guilt, collective shame, and reparatory attitudes . Personality and Social Psychology Bulletin , 37 ( 11 ) : 1474 – 1487 .
  • Hais , W. and Morley , M. 2009 . Millennial Make-over: MySpace, YouTube, and the Future of American Politics , New Brunswick , NJ : Rutgers University Press .
  • Hennig-Thurau , T. , Gwinner , K. P. , Walsh , G. and Gremler , D. D. 2004 . Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? . Journal of Interactive Marketing , 18 ( 1 ) : 38 – 52 .
  • Hogg , M. A. 2006 . “ Social identity theory ” . In Contemporary Social Psychological Theories , Edited by: Burke , P. J. 111 – 136 . Palo Alto , CA : Stanford University Press .
  • Hogg , M. A. 2007 . “ Uncertainty-identity theory ” . In Advances in Experimental Social Psychology , Edited by: Zanna , M. P. 69 – 126 . San Diego , CA : Academic Press .
  • Huber , F. 2009 . Social capital of economic clusters: Towards a network-based conception of social resources . Journal of Economic and Social Geography , 100 ( 2 ) : 160 – 170 .
  • Kaplan , A. M. and Haenlein , M. 2010 . Users of the world, unite! The challenges and opportunities of Social Media . Business Horizons , 53 ( 1 ) : 59 – 68 .
  • Kozinets , R. , de Valck , K. , Wojnicki , A. and Wilner , S. 2010 . Networked narratives: Understanding word-of-mouth marketing in online communities . Journal of Marketing , 74 ( 2 ) : 71 – 89 .
  • Libai , B. , Bolton , R. , Bügel , M. S. , de Ruyter , K. , Götz , O. , Risselada , H. and Stephen , A. T. 2010 . Customer-to-customer interactions: Broadening the scope of word of mouth research . Journal of Service Research , 13 ( 3 ) : 267 – 282 .
  • Limayem , M. , Hirt , S. and Cheung , C. M. K. 2007 . How habit limits the predictive power of intention: The case of information systems continuance . MIS Quarterly , 31 ( 4 ) : 705 – 737 .
  • Lin , K. Y. and Lu , H. P. 2011 . Why people use social networking sites: An empirical study integrating network externalities and motivation theory . Computers in Human Behavior , 27 ( 2 ) : 1152 – 1161 .
  • Lucena , A. 2011 . The organizational designs of R&D activities and their performance Implications: Empirical evidence for Spain . Industry and innovation , 18 ( 2 ) : 151 – 176 .
  • McAdams , D. P. 2005 . “ Studying lives in time: A narrative approach ” . In Towards an Interdisciplinary Perspective on the Life Course: Advances in Life Course Research , Edited by: Ghisletta , P. , LeGoff , J.-M. , Levy , R. , Spina , D. and Widmer , E. 243 – 264 . London : Elsevier .
  • McNally , R. C. , Cavusgil , E. and Calantone , R. J. 2010 . Product innovativeness dimensions and their relationship with product advantage, product financial performance, and project protocol . Journal of Product Innovation and Management , 27 ( 7 ) : 991 – 1006 .
  • Meyer , H. , Marchionni , D. and Thorson , E. 2010 . Journalist behind the news: Credibility of straight, collaborative, opinionated, and blogged news . American Behavioral Scientist , 54 ( 2 ) : 100 – 119 .
  • Mintzberg , H. July–August 2009 . “ Rebuilding companies as communities ” . In Harvard Business Review July–August , 140 – 143 .
  • Neal , D. T. and Wood , W. 2009 . “ Automaticity in situ and in the lab: The nature of habit in daily life ” . In Oxford Handbook of Human Action , Edited by: Morsella , E. , Bargh , J. A. and Gollwitzer , P. 442 – 457 . New York : Oxford .
  • Norman , P. , Conner , M. and Bell , R. 2000 . The theory of planned behavior and exercise evidence for the moderating role of past behavior . British Journal of Health Psychology , 5 ( 3 ) : 249 – 261 .
  • Palmer , A. and Koenig-Lewis , N. 2009 . An experiential, social network-based approach to direct marketing . Direct Marketing: An International Journal , 3 ( 3 ) : 162 – 176 .
  • Pawle , J. and Cooper , P. 2006 . Measuring emotions: Lovemarks, the future beyond brands . Journal of Advertising Research , 46 ( 1 ) : 38 – 48 .
  • Payne , A. , Storbacka , K. , Frow , P. and Knox , S. 2009 . Co-creating brands: Diagnosing and designing the relationship experience . Journal of Business Research , 62 ( 3 ) : 379 – 389 .
  • Pelling , E. and White , K. M. 2009 . The theory of planned behavior applied to young people's use of social networking websites . Cyberpsychology, Behavior, and Social Networking , 12 ( 6 ) : 755 – 759 .
  • Postmes , T. and Jetten , J. 2006 . Individuality and the Group: Advances in Social Identity , London : Sage .
  • Putnam , R. 2000 . Bowling Alone: The Collapse and Revival of American Community , New York : Simon and Schuster .
  • Quelette , J. A. and Wood , W. 1998 . Habit and intention in everyday life: The multiple processes by which past behavior predicts future behavior . Psychological Bulletin , 124 ( 1 ) : 54 – 74 .
  • Rampino , L. 2011 . The innovation pyramid: A categorization of the innovation phenomenon in the product-design field . International Journal of Design , 5 ( 1 ) : 1 – 14 .
  • Rao , H. 2009 . Market Rebels: How Activists Make or Break Radical Innovations , Princeton , NJ : Princeton University Press .
  • Richter , D. , Riemer , K. and vom Brocke , J. 2011 . Internet social networking: Research state of the art and implications for Enterprise 2.0 . Wirtschaftsinformatik , 53 ( 2 ) : 89 – 103 .
  • Rijsdijk , S. A. , Langerak , F. and Hultink , E. J. 2011 . Understanding a two-sided coin: Antecedents and consequences of a decomposed product advantage . Journal of Product Innovation and Management , 28 ( 1 ) : 33 – 47 .
  • Salimkhan , G. , Manago , A. and Greenfield , P. 2010 . The construction of the virtual self on MySpace . Cyberpsychology: Journal of Psychosocial Research on Cyberspace , 4 ( 1 ) Article 1
  • Saravanakumar , M. and Lakshmi , S. 2012 . Social media marketing . Life Science Journal , 9 ( 4 ) : 4444 – 4451 .
  • Siibak , A. 2009 . Constructing the self through the photo selection—Visual impression management on social networking websites . Cyberpsychology: Journal of Psychosocial Research on Cyberspace , 3 ( 1 ) Article 1
  • Strano , M. M. 2008 . User descriptions and interpretations of self-presentation through Facebook profile images . Cyberpsychology: Journal of Psychosocial Research on Cyberspace , 2 ( 2 ) Article 5
  • Sutton , S. 2002 . Testing attitude-behavior theories using non-experimental data: An examination of some hidden assumptions . European Review of Social Psychology , 13 ( 1 ) : 293 – 323 .
  • Sweeney , J. C. , Soutar , G. N. and Mazzarol , T. 2008 . Factors influencing word of mouth effectiveness: Receiver perspectives . European Journal of Marketing , 42 ( 3/4 ) : 344 – 364 .
  • Trafimow , D. , Sheeran , P. , Lombardo , B. , Finlay , K. A., J. , Brown and Armitage , C. J. 2004 . Affective and cognitive control of persons and behaviors . British Journal of Social Psychology , 43 ( 2 ) : 207 – 224 .
  • Truong , Y. 2009 . An evaluation of the theory of planned behavior in consumer acceptance of online video and television services . The Electronic Journal Information Systems Evaluation , 12 ( 2 ) : 197 – 206 .
  • Tsai , S. P. 2008 . Corporate marketing management & corporate-identity building . Marketing Intelligence & Planning , 26 ( 6 ) : 621 – 633 .
  • Tsai , S. P. 2011 . Strategic relationship management & service brand marketing . European Journal of Marketing , 45 ( 7/8 ) : 1 – 19 .
  • Usher , N. 2010 . Goodbye to the news: How out-of-work journalists assess enduring news values and the new media landscape . New Media and Society , 12 ( 6 ) : 911 – 928 .
  • Valenzuela , S. , Park , N. and Kee , K .F. 2009 . Is there social capital in a social network site? Facebook use and college students’ life satisfaction, trust, and participation . Journal of Computer-Mediated Communication , 14 ( 4 ) : 875 – 901 .
  • Van der Heijden , H. 2003 . Factors influencing the usage of websites: The case of a generic portal in The Netherlands . Information & Management , 40 ( 6 ) : 541 – 549 .
  • Van Dijck , J. 2008 . Digital photography: Communication, identity, memory . Visual Communication , 7 ( 1 ) : 57 – 76 .
  • van Zomeren , M. , Postmes , T. , Spears , R. and Bettache , K. 2011 . Can moral convictions motivate the advantaged to challenge social inequality?” Extending the social identity model of collective action . Group Processes & Intergroup Relations , 14 ( 5 ) : 735 – 753 .
  • Verganti , R. 2008 . Design, meanings, and radical innovation: A meta-model and a research agenda . Journal of Product Innovation Management , 25 ( 5 ) : 436 – 456 .
  • Williams , B. 2010 . Twitter, Facebook and YouTube: The TMA turns to social media to engage members . Tennessee Medicine: Journal of the Tennessee Medical Association , 103 ( 2 ) : 27 – 28 .
  • Wilson , J. P. and Hugenberg , K. 2010 . When under threat, we all look the same: Distinctiveness threat induces in-group homogeneity in face memory . Journal of Experimental Social Psychology , 46 ( 6 ) : 1004 – 1010 .
  • Wilson , E. V. and Lu , Y. 2008 . Communication goals and online persuasion: An empirical examination . Computers in Human Behavior , 24 ( 6 ) : 2554 – 2577 .
  • Wilson , R. E. , Gosling , S. D. and Graham , L. T. 2012 . A review of Facebook research in the social sciences . Perspectives on Psychological Science , 7 ( 3 ) : 203 – 220 .
  • Winer , R. S. 2009 . New communications approaches in marketing: Issues and research directions . Journal of Interactive Marketing , 23 ( 2 ) : 108 – 117 .
  • Wood , W. , Quinn , J. M. and Kashy , D. 2002 . Habits in everyday life: Thought, emotion, and action . Journal of Personality and Social Psychology , 83 ( 6 ) : 1281 – 1297 .
  • Zhao , S. , Grasmuck , S. and Martin , J. 2008 . Identity construction on Facebook: Digital empowerment in anchored relationships . Computers in Human Behavior , 24 ( 5 ) : 1816 – 1836 .
  • Zhu , F. and Zhang , X. M. 2010 . Impact of online consumer reviews on sales: The moderating role of product and consumer characteristics . Journal of Marketing , 74 ( 2 ) : 133 – 148 .

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.