The Moguls' Model of Computing: Integrating the Moderating Impact of Users' Persona into the Technology Acceptance Model

REFERENCES

• Adams, D., Nelson R.R., & Todd, P. “Perceived Usefulness, Ease of Use, and Usage of Information Technology: A Replication,” MIS Quarterly, (16:2), 1992, pp. 227–248.
   Web of Science ®Google Scholar
• Baron, R.M., & Kenney, D.A. “The Moderator-Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic and Statistical Considerations,” Journal of Personality and Social Psychology, (51:6), 1986, pp. 1173–1182.
   PubMed Web of Science ®Google Scholar
• Bentler, P.M. & Speckart, G. “Models of Attitude-Behaviour Relations,” Psychological Review, (86), 1979, pp. 542–464.
   Google Scholar
• Brancheau, J.C. & Wetherbe, J.C. “The Adoption of Spreadsheet Technology: Testing Innovation Diffusion Theory in the Context of End-user Computing,” Information Systems Research, (1:2), 1990, pp. 115–143.
   Web of Science ®Google Scholar
• Cohen, J. and Cohen, P. Applied Multiple Regression/Correlation Analysis for the Behavioural Sciences, Hillsdale-NJ, Lawrence Erlbaum Associate Publishers, 1975.
   Google Scholar
• Davis F.D. “Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology,” MIS Quarterly, (13:3), 1989, pp. 319–339.
   Web of Science ®Google Scholar
• Davis, F.D., Bagozzi, R. & Warshaw, P. R. “User Acceptance of Computer Technology: A comparison of two theoretical models,” Management Science, (35:8), 1989, pp. 982–1003.
   Web of Science ®Google Scholar
• Davis, F.D. & Venkatesh V. A. “Critical Assessment of Potential Measurement Biases in the Technology Acceptance Model: three experiments,” International Journal of Human- Computer Studies, (45), 1996, pp. 19–45.
   Google Scholar
• DeCarlo, J.F. & Lyons, P.R. “A Comparison of Selected Personality characteristics of minority and non-minority female entrepreneurs,” Journal of Small Business Management, (17), 1979, pp. 22–28.
   Google Scholar
• Fishbein, M. & Ajzen, I. Belief, Attitude, Intentions and Behaviour: An Introduction to Theory and Research, Reading, MA: Addison-Wesley, 1975.
   Google Scholar
• Glueck, W.F. and Jauch, L.R. Business Policy and Strategic Management, 4th Edition, New York: McGraw Hill, 1984.
   Google Scholar
• Harper, D. Entrepreneurship and the Market Process, London: Routledge, 1996.
   Google Scholar
• Igbaria, M. “User Acceptance of Microcomputer Technology: An Empirical Test”, Omega, (21:1), 1992, pp. 73–90.
   Web of Science ®Google Scholar
• Igbaria, M., Zinatelli, Nancy, Cragg, P., & Cavaye. “A.L.M. Personal Computing Acceptance Factors in Small Firms: A Structural Equation Model,” MIS Quarterly, (21:3), 1997, pp. 279–305.
   Web of Science ®Google Scholar
• Jaccard, J. Turrisi, R. Wan, C.K. “Interaction Effects in Multiple Regression,” Sage University Paper Series on Quantitative Applications in the Social Sciences, 07-072, Newbury Park, CA, 1990.
   Google Scholar
• Jantan, M. Ismail, N. Ramaiyah, T. & Salehuddin, A. H. M. “The CEO and AMT Adoption in Malaysian Small and Medium Scale Manufacturing Industries,” Proceedings of the International Conference on Information Technology, 19-22 March, 2001, Lausanne, Switzerland, 178MJ.
   Google Scholar
• Kao, J. The Entrepreneur, London: Routledge, 1989.
   Google Scholar
• Kitchell, S. “CEO Characteristics and Technological Innovativeness: A Canadian perspective,” Journal of Administrative Sciences, (14:2), 1997, pp. 111–125.
   Web of Science ®Google Scholar
• Mathieson, K. “Predicting User Intentions: Comparing the Technology Acceptance Model with the Theory of Planned Behaviour,” Information Systems Research, (2:3), 1991, pp. 173–191.
   Web of Science ®Google Scholar
• McCalman, J. and Paton, R.A. Change Management: A Guide to Effective Implementation, London: Paul Chapman Publishing, 1992.
   Google Scholar
• McGaffey, T.N. & Christy, R. “Information Processing Capability as a Predictor of Entrepreneurial Effectiveness,” Academy of Management Journal, (18), 1975, pp. 857–863.
   Google Scholar
• Miller, D. “The Correlates of Entrepreneurship in three types of firms,” Management Science, (29), 1983, pp. 770–791.
   Google Scholar
• Ndubisi, N.O., Jantan, M. & Richardson, S. “Is the Technology Acceptance Model Valid for Entrepreneurs? Model Testing and Examining Usage Determinants,” Asian Academy of Management Journal, (6:2), 2001, pp. 31–54.
   Google Scholar
• Ndubisi, N.O. & Richardson, S. “Facilitators for the Use of DSS in SMBs: Suggestions for Redefinition of Marketing Strategy,” Cyberscape, (1), 2002, pp. 128–157.
   Google Scholar
• Ndubisi, N.O., Gupta, O. K. & Massoud, S. “Organizational Learning and Vendor Support Quality By The Usage Of Application Software Packages: A Study Of Asian Entrepreneurs,” Journal of Systems Science and Systems Engineering, (12:3), 2003, pp. 314–331.
   Google Scholar
• Ndubisi, N.O. & Jantan, M. “Malaysian Entrepreneurs and Strategic Use of information Technology,” Malaysian Management Review, (38:1), pp. 32–42.
   Google Scholar
• Nohria, N. and Gulati, R. “What is the Optimum Amount of Organizational Slack? A Study of the Relationship between Slack and Innovation in Multinational Firms,” European Management Journal, (15:6), 1997, pp. 603–611.
   Google Scholar
• Olfman, L. & Bostrom, R. P. “End-user Software Training: An Experimental Comparison of Methods to Enhance Motivation,” Journal of Information Systems, (1), 1991, pp. 249–266.
   Google Scholar
• Rahmah, H. & Arfah, Y.I. Diffusion of Internet: Preliminary findings in Malaysia. Paper presented at the workshop “Internet in Vietnam”, Hanoi, 29th September - 2nd October, 1999 [online] Available at: http://www.interasia.org/malaysia/preliminary.html.
   Google Scholar
• Rogers, E. M. Diffusion of Innovations, New York: Free Press, 1995.
   Google Scholar
• Ronen, J. Entrepreneurship, Lexington, Mass.: D.C. Heath & Co, 1983.
   Google Scholar
• Singh, J.V. “Performance, Slack and Risk-taking in Organizational Decision-making,” Academy of Management Journal, (29:3), 1986, pp. 562–585.
   Web of Science ®Google Scholar
• Songer-Nocks, E. “Situational Factors Affecting the Weighting of Predictor Components in the Fishbein Model,” Journal of Experimental Social Psychology, (12), 1976, pp. 56–69.
   Google Scholar
• Stevenson H. H. “A Perspective on Entrepreneurship, Harvard Business School Case,” In John Kao, The Entrepreneur, London: Routledge, 1989, pg. 166.
   Google Scholar
• Straub, D., Limayem, M. & Karahannan-Evaristo, E. “Measuring System Usage: Implications for IS Theory Testing,” Management Science, (41), 1995, pp. 1328–42.
   Google Scholar
• Venkatesh, V. “Determinants of Perceived Ease of Use: Integrating Control, Intrinsic Motivation, and Emotion into the Technology Acceptance Model,” Information Systems Research, (11), 2000, pp. 342–365.
   Web of Science ®Google Scholar